According to the feature, every click on the “Like” button on the Facebook page from Thursday morning until midnight on Memorial Day will mean a dollar towards Hire Heroes USA.
Hire Heroes USA is a non-profit organization that provides programs that assist young vets in their transition to civilian life, particularly in the aspect of finding gainful employment after leaving the service. It organizes transition workshops at military installations and matches veterans who register in their site to job opportunities. CODE, on the other hand, was founded by video game maker Activision Blizzard and aims to fight against unemployment among veterans.
For every person that “likes” the CODE Facebook page, CODE will donate $1 to Hire Heroes, up to $30,000. This amount will be added to an existing $20,000 grant, earning a total of $50,000 for Hire Heroes USA.
What will $50,000 do for transitioning veterans, exactly? According to Hire Heroes USA executive director former Marine Capt. Brian Stann, this will be enough to fund two years’ worth of transition workshops. Stann spreads word regarding his cause through Facebook, Twitter, and the Ultimate Fighting Championship (UFC); Stann is a UFC mixed martial arts fighter.
Stann gave the following message: “The veteran unemployment rate is about 20 percent. These men and women deserve the first chance in line for the American dream, not the last chance in line.”